SCREAM

Double developing rarely leads to two creatives, but in the case of our AV promotion for the Scream franchise…we got Ghostface’s number! Working with Zealot, we created two bespoke creatives all centered around our creative North Star: Ghostface is calling. This strategy inspired our digital display work as well creating a cohesive campaign only Paramount+ could offer - inviting audiences to STREAM EVERY SCREAM.